Presenters
Preparing Your Media Message
Heather Hoopes Matthews, formerly WISTV and PR manager, Nexsen Pruet
Deb Sofield, Executive Speech & Presentations Coach
The Internet Campaign
Barbara Rackes, Electronic Media Guru – TheRackesGroup
Direct Mail and Campaign Collateral that Wins
Walter Whetsell, President, Starboard Communications
How to Raise Money to Run – Tips for Fundraising Success
Ruth Sherlock, President, Sherlock & Associates
Running as a Woman to Win
Michelle Macrina, President, The Macrina Group
The Small Campaign – Winning on a Shoe String OR All Politics is Personal
Skip Webb, Campaign Systems
The Power of Persuasion: How to Effectively Influence Elected Officials
Rep. Rita Allison and Jeanelle McCain, Progress Energy
